PITCH BLACK PRE-RELEASE

@cashketchumreal

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SoundTikTok sound · original sound - cashketchumreal

Promoted product

Pokemon TCG: Pitch Black

Why it worked

The video taps into the excitement of collecting and the thrill of the chase for rare items, a common driver of engagement in the trading card community. The creator's personal goal and the unboxing format create a relatable and engaging experience for viewers interested in Pokemon cards.

Summary

The creator unboxes a "Pitch Black" Pokemon TCG Elite Trainer Box and several other products purchased from a local card shop. They express their goal of pulling a specific rare card, the Mega Darkrai SIR, and show the contents of multiple booster packs, highlighting some of the cards they pull.

Structure

1Purchasing Pitch Black TCG product
2Unboxing the Elite Trainer Box
3Opening multiple booster packs
4Showing pulled cards
5

Original caption

WE GOT PITCH BLACK EARLY! My local card shop had a bunch of Pitch Black Pokemon TCG product available only slightly above what I’d pay at walmart so I had to get an ETB (and a couple other things 😂) #pokemoncards #pokemontcg #pokemoncommunity #packopening #pitchblack

More from @cashketchumreal

Product placement

Pokemon TCG: Pitch Black (product line, ACTS - packs and boxes are opened to reveal cards, removing it would change the video) Pokemon TCG (product line, ACTS - cards are shown and discussed, removing it would change the video) Dragon Ball (appears - artwork on store window, removing it would not change the video) Yu-Gi-Oh! (appears - artwork on store window, removing it would not change the video) Pokemon (appears - artwork on store window, removing it would not change the video)

On-screen text

PITCH BLACK PRE-RELEASE *happy boy* CHASING MEGA DARKRAI PACK 1 CHASING MEGA DARKRAI PACK 2 +20CAD ($15 USD) CHASING MEGA DARKRAI PACK 3 CHASING MEGA DARKRAI PACK 4 CHASING MEGA DARKRAI PACK 5 +1 CHASING MEGA DARKRAI PACK 6 CHASING MEGA DARKRAI PACK 7 CHASING MEGA DARKRAI PACK 8 CHASING MEGA DARKRAI PACK 9

Transcript

I got Pitch Black early at my local card shop. An ETB and a three-pack and a bundle. And you know we're opening the ETB. There's really only one card I want from this set and that's the Mega Darkrai SIR. We get the Zeru promo which is actually pretty nice. And nine packs. Pack 1. I don't know about you guys, but I find these smaller sets quite refreshing. And nothing on the first pack. Pack 2. It's just nice to walk into a store and find some packs that are available for you to buy. And we get the Armarouge. This is actually a really nice card. Obviously, ideally, we'd like to see sets like Ascended Heroes easily available, but that's going to be super unrealistic. And nothing on the second pack. Pack 3. Obviously, ideally, we'd like to see sets like Ascended Heroes easily available, but that's going to be super unrealistic. And nothing on the third pack. Pack 4. It's also fun to open packs that don't feel like they're high stakes. And we get the Armarouge EX. Okay, we'll take it. Pack 5. It's also just been fun opening these smaller sets like this. And we get the Xerneas EX. Okay. Pack 6. And we get the Armarouge. This is actually a really nice card. Pack 7. And we get the Armarouge. This is actually a really nice card. Pack 8. And we get the Armarouge. This is actually a really nice card. Pack 9. And we get the Armarouge. This is actually a really nice card.