notebook therapy unboxing

@noteswithlu

26.2K followers · usually 5.4K views a post

Views

43.2K

Likes

4.0K

Comments

28

Shares

116

SoundTikTok sound · Cottage Lights at Dawn

Promoted product

Notebook Therapynotebooktherapy.com

The cutest East-Asian stationery shipped free to stationery-addicts worldwide! Notebooks, bullet journals, pencil cases, bags, phone cases and more. Shop Now →

Why it worked

The video leverages the popular "unboxing" format with aesthetically pleasing stationery products, appealing to a niche audience interested in journaling and organization. The use of a discount code provides a direct incentive for viewers to explore the products.

Summary

This video is an unboxing and showcase of stationery products from Notebook Therapy, specifically the "Soft Lily" Limited Edition Luxury Travel Notebook and the "Meadow Friends" Sticker Set and Pen Pouch. The creator highlights the aesthetic appeal and functionality of each item, concluding with a discount code for viewers.

Structure

1Introduction of Notebook Therapy unboxing
2Unboxing and showcasing the "Soft Lily" notebook
3Unboxing and showcasing the "Meadow Friends" sticker set

Original caption

@Notebook Therapy unboxing 🍀 Hace unas semanas recibí este paquete con uno de los lanzamientos más recientes de la marca. De hecho, es la colección que estoy usando para mi bullet journal de julio y me encanta la vibra de naturaleza. Si tuviera que elegir un favorito del mes, definitivamente sería la lapicera. Es súper espaciosa y perfecta para llevar todo lo que necesito✍🏻✨ #stationery #BulletJournal #journaling #pencilcase #scrapbook

More from @noteswithlu

Product placement

Notebook Therapy (brand): Sells stationery products. It ACTS as the brand whose products are being unboxed and reviewed. Removing it would change what happens in the video. Tsuki 'Soft Lily' Limited Edition Luxury Travel Notebook (product): A notebook. It ACTS as the main product being unboxed and reviewed. Removing it would change what happens in the video. Tsuki 'Meadow Friends' Sticker Set (product): A set of stickers. It ACTS as a product being unboxed and shown. Removing it would change what happens in the video. Tsuki 'Meadow Friends' Pen Pouch (product): A pen pouch. It ACTS as a product being unboxed and shown. Removing it would change what happens in the video.

Call to action

Discount code: noteswithlu for 10% off

On-screen text

notebook therapy unboxing Tsuki 'Soft Lily' Limited Edition Luxury Travel Notebook @noteswithlu Tsuki 'Meadow Friends' Sticker Set @noteswithlu @noteswithlu @noteswithlu @noteswithlu @noteswithlu Tsuki 'Meadow Friends' Pen Pouch @noteswithlu @noteswithlu @noteswithlu @noteswithlu notebook therapy Discount code: noteswithlu for 10% off