Why it worked
The video likely resonated with viewers by tapping into the popular 'clean girl aesthetic' and the desire for a tidy, calming online and offline space. The use of aesthetically pleasing visuals and a well-known, trusted product like Aveeno lotion creates a sense of aspirational self-care.
Summary
The video shows a series of aesthetically pleasing clips, including a fan, watermelon slices, and a container of wipes, interspersed with the on-screen text "cleaning your fyp". It culminates in a shot of an Aveeno Daily Moisturizing Lotion bottle, implying a routine of self-care and tidiness.