Why it worked
The video uses relatable humor about procrastination and the addictive nature of social media, which resonates with a broad audience. The on-screen text clearly communicates the joke, making it easily digestible and shareable.
Summary
The video shows a person laughing while looking at their phone, with on-screen text indicating they have been distracted by TikToks. The text reveals they forgot they had opened an authenticator app to log into work.
Structure
- 1Person laughing at phone
- 2On-screen text explains distraction
- 3Realization of forgetting work login
On-screen text
Me laughing at tiktoks for an hour, completely forgetting I opened my phone for authenticator 85 to log into work