Philz Coffee is

@gummeyworms

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Promoted product

Philz Coffee Matcha Drinks

We specialize in customized blends with coffee shops in California and Chicago, IL Buy coffee online or find your nearest Philz location.

Why it worked

The video effectively uses visually appealing shots of the matcha drinks being prepared and enjoyed, combined with enthusiastic personal reviews, to create desire for the new product. The clear announcement of the release date and a direct question to the audience encourage engagement.

Summary

The video showcases Philz Coffee's new line of matcha drinks, highlighting three flavors: Iced Matcha, Strawberry Matcha, and Salted Caramel Matcha. The creator expresses excitement and positive reviews for each drink, emphasizing their smoothness and flavor profiles.

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Transcript, structure and on-screen text

6 beats, a 159-word transcript and 7 lines of on-screen text — the parts you need to write your own version.

Original caption

Philz Coffee is dropping matcha on July 21st!🍵🍓✨I was so excited to try these new drinks and they were all so amazing! Loved how creamy and smooth the matcha was and the flavors made it even better! ⭐️👏🏻 The 4 new drinks include: ⬇️ - Matcha 🍵 - Strawberry Matcha 🍓 - Strawberry Mint Matcha 🌿 - Salted Caramel Matcha ✨ @Philz Coffee #coffeetok #philzcoffee #matchatok #strawberrymatcha #orangecounty