Why it worked
The video likely worked due to its use of popular football figures and the "wasted" meme format, which is highly shareable and engaging within sports communities. The inclusion of Cristiano Ronaldo with the World Cup adds a triumphant element.
Summary
The video shows a split screen with images of famous footballers like Neymar, Mbappé, Haaland, and Messi, all with the word "wasted" superimposed. It then transitions to show Cristiano Ronaldo holding the World Cup trophy, followed by various shots of him.