Why it worked
The video likely worked by tapping into current events and political commentary, using a montage of political figures to visually represent the concept of responsibility in relation to the news headline.
Summary
The video displays a news headline about US troops killed in Jordan. It then shows a series of images of political figures, with the word "responsible" appearing repeatedly over them.
Structure
- 1Headline about US troops killed in Jordan
- 2Image of Donald Trump
- 3Image of Benjamin Netanyahu
- 4Image of another political figure
- 5Image of another political figure
- 6Image of another political figure
- 7Image of another political figure
- 8Grid of many political figures
On-screen text
2 US troops killed, 1 missing after Iranian missile, drone attack in Jordan