apa yah

@nidakhairinaa

9.1K followers · usually 13.8K views a post

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2.7M

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SoundTikTok sound · original sound - nidakhairinaa

Promoted product

itel A100C

Established over 10 years, itel is a reliable smart life brand for everyone. Adopting “Enjoy Better Life” as its brand philosophy, itel’s mission is to provide budget-friendly consumer electronic products to everyone. It democratises technology by giving entry to technology and connectedness to consumers without prior access to it. After more than 10 years’ development, itel has expanded its presence in more than 50 emerging markets globally. itel has a product portfolio of smartphones, TV, accessories, electrics, speakers, home appliances and laptop products and in 2022, it ranked No.1 Global Smartphone brand under $75 and No.1 feature phone brand.

Why it worked

The video uses a relatable scenario of a child interacting with their father about a new phone, incorporating popular messaging app interfaces and a product reveal in a natural, conversational way.

Summary

A child asks their father if he has a new phone and how he is able to chat on WhatsApp. The father shows the child a new itel A100C phone, and they discuss its RAM. The child then asks to see videos taken with the phone's front and back cameras.

Structure

1Child asks father about new phone and WhatsApp usage
2Father shows the itel A100C phone
3

Original caption

#ayah #daddy #meme #chatwa #ayahdananakperempuannya

More from @nidakhairinaa

Product placement

itel A100C ACTS - it is a smartphone that is being shown and discussed. Removing it would change what happens in the video. WhatsApp ACTS - it is the messaging app used for communication. Removing it would change what happens in the video.

On-screen text

Kemarin P 22:27 apa yah 22:28 kok bisa chat ayah pake wa? 22:28 hp baru apa minjam yah 22:28 Baru 22:29 wiih mantaapp 22:29 hp apa yah 22:29 ayah Foto 22:23 itu ram berapa yah 23:23 coba foto pakai kamera belakang sama depan, aku mau tengookkk 23:23 ayah online 23:51 belakang nya yah 00:31 ayah Ram 12 00:32 mana ada ram 12 yah 00:32 Tdrlah KK udh MLM.besok LG y 00:43 oke lah yah 00:45 kalo ayah kesini, tukeran hp kita 00:45 00:46

Transcript

ayah apa yah kok bisa chat ayah pake wa? hp baru apa minjam yah Baru wiih mantaapp hp apa yah ayah Foto itu ram berapa yah coba foto pakai kamera belakang sama depan, aku mau tengookkk ayah Ram 12 mana ada ram 12 yah Tdrlah KK udh MLM.besok LG y oke lah yah kalo ayah kesini, tukeran hp kita Tidrlah KK udh MLM.besok LG y Oke lah yah kalo ayah kesini, tukeran hp kita