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Hook
When your PTO gets denied
@mikewestonofficial
243.6K followers · usually 106.7K views a post
Views
4.1M
Likes
182.8K
Comments
3.0K
Shares
152.2K
View velocity
+21.4K views over 34.1d · ~628/day · 9 observations
Why it worked
This video uses a relatable and humorous scenario to connect with viewers. The visual of a man in a suit eating lettuce because his PTO was denied is absurd and memorable, making it highly shareable.
Summary
A man in a suit holds a head of lettuce and looks disappointed. The on-screen text reads "When your PTO gets denied," implying he is eating lettuce because his vacation request was rejected.
Structure
- 1Man holds lettuce
- 2Text appears: "When your PTO gets denied"
- 3Man looks disappointed
- 4Man brings lettuce to his mouth
On-screen text
When your PTO gets denied
Original caption
I may be out tomorrow #work #worklife #worklife
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