EUROPE SHEIN HAUL

@arianacommisso_

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SoundTikTok sound · Idyllic jazz bossa nova with piano and guitar(1298871)

Promoted product

Sheinshein.com

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Why it worked

The video taps into the popular 'haul' format, showcasing a large quantity of trendy and affordable fashion items from a well-known online retailer (SHEIN). The creator's enthusiastic presentation and focus on vacation-appropriate clothing appeal to viewers interested in fashion and travel.

Summary

The creator shares a large haul of clothing and accessories from SHEIN, purchased in preparation for a trip to Italy. She showcases various bikinis, a clutch, tops, a skirt, a dress, and hair accessories, expressing excitement about the items.

Structure

1Introduction and excitement for haul
2Showcasing bikinis (teal, striped, pink, blue, polka dot)
3

Original caption

EUROPE SHEIN HAUL!!!!!!! literally in love with this haul ☀️👙🌊 #sheinhaul #shein #europehaul #fashion #outfitinspo

More from @arianacommisso_

Product placement

SHEIN (online retailer): ACTS - the creator is unboxing and showing off clothing items purchased from SHEIN, demonstrating the variety and style of the items. Removing SHEIN would change the entire context and purpose of the video, as it is the source of all the products shown. This is a core part of the video's content.

On-screen text

EUROPE SHEIN HAUL

Transcript

I leave for Italy next week so of course we have a massive Shein haul. Let's get into it. I'm already loving what I'm seeing. Let's go through all of these bikinis first. I got a ton. This is the first bikini. It has these super cute buttons on it. I love this teal color. This striped one. I'm obsessed with it. It's gonna look so good with a tan. Then we got some pink stripes. This one has such a cute lace detailing. And last stripe one with yellow. How stinkin' cute are these color combos? And of course, I had to get a polka dot one as well. Triangle tops are my absolute favorite. And I love the tie lines. Next, I just got this clutch. It opens like this and it even has a strap inside that you can wear over your shoulder. I'm obsessed. I lied, I got another stripe bikini. I did not realize how many I ordered. Next is this teal blue top. This has been the color of the summer. I honestly feel like it's super nice and I'm loving it. Also got this orange halter top. This might be my favorite thing so far. It is so nice and thick. I just got this skirt to pair with a plain white tank like a casual dinner outfit. This also feels amazing. The stripes are so cute, so trendy. Next is this dress from Museara. I believe it's like a lineny material. I just found another black bikini. I need a staple black one. I'm also loving this button trend going on. And this crochet piece to wear over a bikini as a cover-up. And then for a nighttime piece. We got another set. We got this skirt with lace detailing and the matching tank top. And this super cute flower clip. And this ruffled scrunchie for a slick back bun. And this polka dot ruffled scrunchie because how cute. Safe to say we are more than set for vacation. You and Italy. Bye guys.