Why it worked
This video likely performed well due to its relatable "get ready with me" format, showcasing a simple and aesthetically pleasing coffee preparation routine that many viewers aspire to. The use of a branded tumbler and popular ingredients like Monin syrup adds to its appeal.
Summary
The creator prepares an iced vanilla latte in a Nespresso tumbler to take on the go. She adds ice, milk, vanilla syrup, and espresso to the tumbler, closes it, and then grabs her bag to leave.
Structure
- 1Prepare tumbler with ice
- 2Add milk and vanilla syrup
- 3Add espresso
- 4Close tumbler and prepare to leave
Product placement
Nespresso tumbler: it is used to make and hold a coffee drink. Removing it would change what happens in the video. Monin Barista Vanilla Syrup: it is used to flavor a coffee drink. Removing it would change what happens in the video. Coach bag: it appears in the background. Removing it would not change what happens in the video.