I've been getting non-stop questions about how I get this natural wavy look in my hair while also having pencil straight hair like you did

@its.bemmm

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SoundTikTok sound · The less I know the better

Promoted product

Aveda Rosemary Mint Conditioner

Why it worked

The video provides a clear, step-by-step tutorial for a common hair styling problem (achieving texture on straight hair), using popular products and a relatable creator persona. The visual demonstration and the creator's engagement with viewer questions likely contributed to its success.

Summary

The creator demonstrates their hair styling routine for achieving wavy texture on straight hair. They start by using Aveda Rosemary Mint Conditioner in the shower, followed by towel scrunching and applying R&Co sea salt spray. Finally, they use Lush Dirty Styling Cream and let their hair air dry to achieve the desired wavy look.

Structure

1Shower routine with conditioner
2Towel scrunching and sea salt spray
3Applying styling cream
4Air drying
5

Original caption

How I deal with straight hair‼️ (A big part of it is the lady who cuts my hair too🤝) #hairstyle #hairtok #fyp #tutorials #hairinspo

More from @its.bemmm

Product placement

Aveda Rosemary Mint Conditioner (ACTS - used to condition hair, visible result is softer, wavier hair, removing it would change the outcome of the hairstyle). Lush Dirty Styling Cream (ACTS - used to style hair, visible result is textured, wavy hair, removing it would change the outcome of the hairstyle).

On-screen text

Jeremy Wood What do you use in your hair?!? 1d Reply Caden How do you get texture in your hair? I have pen strait hair like you did 4d Reply jacurbbb How do u get the texture 5h Reply cole what products do u use? 4d Reply Bem Creator I'll make another vid on em soon 4d Reply View 2 replies P What do you use for your hair? Or did it turn wavy itself! 2d Reply Tell meeeee

Transcript

I've been getting non-stop questions about how I get this natural wavy look in my hair while also having pencil straight hair like you did. So I thought I'd give you the demo. This routine obviously starts in the shower, early out of bed, and here's me showing you my super straight hair. The conditioner I use is Rosemary Mint by Aveda. I make sure to get all the way down to my roots and just wash it out normally. I do the towel scrunch method and I make sure not to have it too dry and here's what it looks like. I go sea salt spray first and I use R&Co sea salt spray. It smells super natural. As you can see, I'm doing a lot, but I'm just getting it all over. Get that down in the roots and then I just wash it out. I like to do a regular amount because if not, my hair will just get too stiff later on and have a weird feel. This is what it looks like immediately after. Still looks super straight and here's from the back. And then let it air dry. Here's what it looks like 15 minutes after. Still looking pretty straight, but I can continue to play with it and just mess it around. And then 45 minutes later, this is the soft look and color we get. But hair gets a lot lighter as well when it dries, which is nice. And then just look at that texture. That's great. Make sure to fluff up the crown, which is the part I was just touching. But then after this, I kind of just leave it. It's going to give you the style you want. Super simple routine. I recommend and not sponsored.