Why it worked
The video effectively uses a native mention strategy by integrating a discount code and showcasing a wide variety of products in an appealing way, making the promotion feel less like a direct advertisement and more like a helpful tip for viewers looking for deals.
Summary
The video showcases the online marketplace Joybuy, highlighting its free shipping, discounts, and a special offer for new customers. It displays various products available on the platform, encouraging viewers to shop and use a discount code.