Every Reorg Ever

@ejbowenofficial

18.8K followers · usually 2.3K views a post

Views

10.3K

Likes

26

Comments

3

Shares

10

SoundTikTok sound · original sound - ejbowenofficial

Promoted product

Every Reorg Ever

Why it worked

The video uses relatable humor and a common pain point (corporate reorgs) to engage the audience, making the subsequent promotion of a course feel natural and relevant.

Summary

The video humorously lists common and often ineffective outcomes of corporate reorganizations, suggesting they rarely achieve their stated goals. It then promotes an upcoming course related to this topic.

Structure

1Leadership announces a reorg
2The reorg's stated goals
3Common reorg outcomes
4The cycle repeats
5Promotion for a course

Product placement

The video lists common corporate reorg scenarios and then promotes a course titled "Every Reorg Ever" which opens at 7.

Original caption

The strategy was never the strategy. #org #fyp

More from @ejbowenofficial

Call to action

The course opens at 7. You invited?

On-screen text

Every Reorg Ever Leadership announced a reorg... To better align with strategy. New org chart... Same people. Same problems. Your new manager... Your cube bestie. The deck had a vision... Slide 34, was literally a circle. There was a Q&A. Golf buddies only. Efficiency was the goal... Three new approvals added. Someone got let go... "Not a culture fit." Someone got promoted... Has a 2 handicap. Next year... Round 2. "To better align with strategy." The course opens at 7. You invited?

Transcript

Leadership announced a reorg... To better align with strategy. New org chart... Same people. Same problems. Your new manager... Your cube bestie. The deck had a vision... Slide 34, was literally a circle. There was a Q&A. Golf buddies only. Efficiency was the goal... Three new approvals added. Someone got let go... "Not a culture fit." Someone got promoted... Has a 2 handicap. Next year... Round 2. "To better align with strategy." The course opens at 7. You invited?