DO NOT Throw Away

@casper.capital

1.5M followers · usually 42.3K views a post

Views

163.4K

Likes

6.2K

Comments

62

Shares

3.0K

SoundTikTok sound · original sound - casper.capital

Promoted product

Chanel Bleu de Chanel Parfum

Why it worked

The video taps into a common desire to save money by revealing a "secret" hack that many consumers are likely unaware of. The demonstration and mention of popular retailers make the information actionable and relatable.

Summary

The video reveals a money-saving hack for perfume and cologne users, explaining that instead of buying a new bottle for $300, customers can get their existing bottles refilled for $60 at stores like Macy's, Ulta, and Sephora. The creator demonstrates this by asking for a refill at Macy's, initially being told no, but then successfully getting the refill after asking for a manager.

Structure

1Introduction to the hack: don't throw away old bottles
2Customer asks for a refill at Macy's
3Employee initially refuses, stating they don't do refills
4Customer asks for a manager, implying a secret policy

Original caption

Perfume Refill Savings Hack! 💸 #savemoney #Budgeting #moneytips

More from @casper.capital

Product placement

Macy's: APPEARS - a store logo, removing it would not change what happens in the video. Chanel Bleu de Chanel Parfum: ACTS - a bottle of cologne that is being discussed for refill, removing it would change what happens in the video. Ulta: APPEARS - a store logo, removing it would not change what happens in the video. Sephora: APPEARS - a store logo, removing it would not change what happens in the video.

On-screen text

DO NOT Throw Away Any Of Your Old Cologne Or Perfume Bottles Until You Know This SECRET 🤫

Transcript

DO NOT throw away any of your old cologne or perfume bottles until you know this secret. Hey Macy's, can I get a refill on this cologne please? Sure, that'll be $300. I don't think you heard me right. I want to get it refilled in the same bottle. Are you crazy? We don't do that. Can you ask your manager? Ugh, fine. 5 minutes later... Okay, looks like you were right. Instead of buying a whole new perfume bottle for $300, you can refill it with the same scent for just $60. And Macy's, Ulta, Sephora all do this apparently, and all you have to do is ask. Yup, I'm telling all my friends.