Overshot — find the TikToks breaking out, and what they're selling

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Really? Damn, we can't have shit.

@frank2cooll

123.6K followers · usually 511 views a post

Views

11.2K

Likes

386

Comments

156

Why it worked

The video taps into a controversial and relatable topic within the creator community, using a strong, opinionated hook that invites audience engagement and debate.

Summary

The creator reacts to the news that universities are now offering bachelor's degrees in content creation. He expresses skepticism about the institutionalization of a creative field that was previously independent.

Structure

1Reaction to news of content creation degrees
2Expressing frustration over institutional control
3Acknowledging the trend's growth
4Questioning the motivation behind the degrees
5Final dismissive comment

On-screen text

CONTENT CREATORS JUST GOT SCHOOLED?! 😳 Yes, major universities are now offering full bachelor's degrees and specialized programs in content creation and the creator economy.

Transcript

Really? Damn, we can't have shit. So did y'all hear that the universities are adding content creators as a major? Wow. Something fun that we love to do, nobody's controlling us, we can just do it whenever we want to, and they're taking it and turning it into a major. So now you're going to learn how to be a content creator, huh? Yeah. There goes the neighborhood. How do y'all feel about this? And this is happening. You guys can look it up. I just saw a couple videos of people talking about it. I just don't understand why. But then again, I do understand. Kai Cenat. 'Cause he did the streaming university. Now people is taking a piece of that and making their own. Yeah. Hope you guys are happy. Enjoy it. Stupid.

Original caption

They really turned content creation into a college major… good idea or the beginning of the end? 🤔 #ContentCreator #TikTokCreators #SocialMediaNews #CreatorEconomy #ContentCreation