Wanna guess how much?

@sadgirlthrifted

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SoundTikTok sound · Dine N'Dash

Promoted product

Coach bag

Coach Bags

7 videos5 creators

Why it worked

The video leverages a common thrifting scenario and a popular brand (Coach) to create an engaging guessing game, encouraging viewer interaction through comments.

Summary

The creator shows a Coach bag for sale at a thrift store and asks viewers to guess its price. The video implies the creator's personal interest in the bag and whether they purchased it.

Structure

1Showcase of Coach bag at thrift store
2Creator expresses long-time admiration for the bag
3Question posed to viewers about the bag's price
4Hint about whether the creator bought the bag

Product placement

Coach bag (a handbag made by the brand Coach) - it ACTS as the central item being discussed and potentially sold, its removal would change the video's focus. Coach (brand name on the bag and dust bag) - it APPEARS as a logo, its removal would not change what happens in the video.

Original caption

Let’s play a little game 😜. Guess how much this beautiful Coach bag was being sold for at a thrift store? I have loved this bag from afar forever, did I finally bring it home with me? #guesstheprice #coachbag #kisslockpurse #secondhandcoach #thriftedcoach

Call to action

Guess how much this beautiful Coach bag was being sold for at a thrift store?

On-screen text

Wanna guess how much?

Transcript

Let's play a little game. Guess how much this beautiful Coach bag was being sold for at a thrift store? I have loved this bag from afar forever. Did I finally bring it home with me?