Why it worked
The video uses a popular song and a visually appealing creator to showcase a beauty product in a subtle, engaging way, encouraging viewers to inquire about it.
Summary
A woman in a black dress dances while holding a small jar of face cream. She points to the cream and then makes a heart shape with her hands, implying it's a product she loves.
Structure
- 1Woman dances holding face cream
- 2Points to the cream
- 3Makes heart shape with hands
- 4Smiles and continues dancing
Product placement
CS Beauty (appears, watermark, removing it would not change what happens in the video)
Call to action
Dm for promotion
On-screen text