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@hollister

1.5M followers · usually 77.3K views a post

Views

5.3M

Likes

95.4K

Comments

604

Shares

5.2K

SoundTikTok sound · original sound - hollister

Promoted product

Hollister

give your clothes a good story

45 videos20 creators

Why it worked

The video uses a visually appealing flat-lay aesthetic with a cohesive color palette and clear product display, making it highly shareable and attractive for fashion-conscious viewers on platforms like TikTok.

Summary

The video showcases a collection of Hollister clothing items, including tops, shorts, pants, and jeans, in various colors and patterns like stripes and plaid. The items are neatly folded and arranged on a white textured surface, with the Hollister logo prominently displayed.

Structure

1Introduction of Hollister logo and clothing items
2Display of various tops (tank tops, t-shirts)
3Display of shorts and pants
4Display of jeans

Original caption

give your wardrobe a glow up with stripes, plaids and summer-drenched colors #hollister #newhollister #pinkandgreen #Summer

More from @hollister

Product placement

Hollister: ACTS - its logo appears on a paper tag and on clothing labels, and the video showcases various Hollister clothing items (tops, shorts, pants, jeans). Removing it would change what happens in the video because the video is about showcasing these clothes.