Rating Affordable Setting Powders I've Tried Part 1

@katie..dawn

36.4K followers · usually 3.5K views a post

Views

90.5K

Likes

4.8K

Comments

79

Shares

58

SoundTikTok sound · original sound - alinakaymusic

View velocity

+32.5K views over 26.7d · ~1.2K/day · 8 observations

Promoted product

—

Why it worked

The video leverages a popular content format (product reviews) with a clear value proposition (affordable beauty products). The use of on-screen text for ratings and concise descriptions makes it easily digestible for viewers scrolling through their feed.

Summary

The creator reviews several affordable setting powders, rating each one based on its performance. The video showcases different brands and their products, highlighting both positive and negative aspects of each powder.

Structure

1Introduction of the series and the first product (Hard Candy)
2Review of Versed setting powder
3Review of L'Oréal Paris setting powder
4Review of ColourPop setting powder
5Review of Morphe setting powder
6Review of Essence setting powder
7Review of e.l.f. Cosmetics setting powder
8

Original caption

Rating every affordable drugstore setting powder I’ve tried, part 1! @Hard Candy @essence.cosmetics @loréal paris usa @Morphe Cosmetics @about-face #BeautyReview #affordablemakeup #drugstoremakeup #affordablesettingpowder #settingpowder Beauty Beauty review Makeup Makeup review Fyp for you page Viral Beauty Honest beauty reviews Affordable makeup Affordable beauty Affordable setting powders Drugstore makeup Drugstore beauty Walmart beauty Drugstore setting powders Settings powders About face setting powder Essence setting powder Elf setting powder Colourpop Loreal setting powder Morphe setting powder Versed setting powder

More from @katie..dawn

Product placement

Hard Candy Blur On Lock Setting Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. Essence Silky Blur Translucent Loose Setting Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. L'Oréal Paris Infallible Blur-Fection Loose Setting Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. Versed Smooth Finish Brightening Setting Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. ColourPop No Filter Loose Setting Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. Morphe Bake & Set Loose Powder Quad: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. About-face Curtain Call - Set & Smooth Loose Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video. e.l.f. Cosmetics High Definition Powder: ACTS - it is reviewed and rated, its results are described. Removing it would change the video.

On-screen text

Rating Affordable Setting Powders I've Tried Part 1 9/10 Cheap, brightens, and blurs so well Hard Candy Blur On Lock Setting Powder, Brightening & Baking Loose Powder, Translucent Pink 5293 Actual Color: Translucent Pink 2/10 Emphasizes texture so bad Versed Smooth Finish Brightening Setting Powder Online only New Sale Color Medium Light Medium to Medium 9/10 Love the formula BUT I HATE the packaging it's so hard to get the product out L'ORÉAL PARIS INFALLIBLE BLUR-FECTION UP TO 24H BLURRING BRIGHTENING LOOSE SETTING POWDER 0.21 OZ/6g Color Brightening Light Pink 0/10 Looked so cakey hated it ColourPop No Filter Loose Setting Powder Color Translucent translucent Size 0.30 oz $12.00 4 payments of $3.00 with Afterpay or Klarna 10/10 Blurs, brightens, and not drying at all MORPHE Bake & Set Loose Powder Quad Only at Ulta Color Bright Balance for fair to medium skin tones View all 2 options 9/10 Incredibly blurring! Brightening while still being natural looking I hope They drop more shades Essence Silky Blur Translucent Loose Setting Powder New Only at Ulta Size 0.31 oz 0/10 So drying and gave bad flashbacks e.l.f. Cosmetics High Definition Powder Sale Color Sheer 10/10 Gives filter in real life type vibes about-face Curtain Call - Set & Smooth Loose Powder Sale Only at Ulta Color Finale pink brightener