It's like no ordinary straightener.

@georgeyhenshall

21.2K followers · usually 3.7K views a post

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248.7K

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258

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SoundTikTok sound · original sound - georgeyhenshall

Promoted product

ghd

ghd is a hair styling tool used to straighten and curl hair, creating various hairstyles.

6 videos2 creators

Why it worked

The video effectively demonstrates a popular styling technique using a well-known beauty tool, appealing to viewers interested in hair care and styling. The use of a discount code and the creator's relatable approach likely contributed to its engagement.

Summary

The creator demonstrates how to use the ghd hair straightener to create curls, highlighting its heat adaptive technology. She also uses a heat protectant spray and finishes with a hairspray for hold.

Structure

1Introduction to the ghd straightener
2Explanation of heat adaptive technology
3Demonstration of curling technique
4Application of heat protectant spray

Original caption

Quick curl tutorial with the one and only @ghd Australia and New Zealand 🪮 Use the code ‘SCULPT’ to recieve a free gift with purchase! #hairtutorial #hairstraightener #ghd #thingsworthbuying #hair

More from @georgeyhenshall

Product placement

ghd: This is a hair straightening tool that the creator uses to curl her hair. It ACTS as a styling tool. Removing it would change what happens in the video. ghd Australia and New Zealand: This is the brand of the hair tool. It APPEARS as a watermark/handle. Removing it would not change what happens in the video.

Call to action

Use the code ‘SCULPT’ to recieve a free gift with purchase!

On-screen text

Quick curl tutorial with the one and only @ghd Australia and New Zealand 🪮 Use the code ‘SCULPT’ to recieve a free gift with purchase! #hairtutorial #hairstraightener #ghd #thingsworthbuying #hair

Transcript

It's like no ordinary straightener. It has heat adaptive technology. So what that means is depending on how thick a piece I'm curling, it will adapt the heat so it doesn't singe your hair. Mind blowing. And of course ghd the first to do it. It is in its natural state. I always throw on a heat protective spray. And then I use the ghd sculpt. My hair is actually quite thin but I have a lot of it. So I start at the top. I do a bit of a spin. I go away from my face. Then I do a little twist with my finger. Same deal. I go away from the face. Go to the next layer. Section it off. And then I just grab different size chunks of hair for your curls like I do. And then I'm done. Look at these curls. My professional hair dresser. ghd. I'm obsessed. Bye.

@commonry have nailed their winter collection and here are 3 of my fav looks 👖

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Commonry

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