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86.7Talking HeadStory Open hookLifestyle
Hook
when my friends think it's a face mask and gossip sleepover but I'll actually be teaching a masterclass on how locking in changes your life
@dananozime
341.2K followers · usually 17.9K views a post
Views
1.6M
Likes
333.9K
Comments
389
Shares
6.4K
Why it worked
The video uses a relatable 'expectation vs. reality' trope that appeals to the 'high-achiever' aesthetic, encouraging viewers to engage with the idea of self-improvement and productivity.
Summary
A woman wearing a face mask and robe humorously contrasts her friends' expectations of a gossip sleepover with her own plan to host a productive masterclass on personal growth. She emphasizes the need for notebooks and pens to get serious about life changes.
Structure
- 1Humorous setup about sleepover expectations
- 2Reveal of the creator's intent to teach a masterclass
- 3Call for notebooks and pens
On-screen text
when my friends think it's a face mask and gossip sleepover but I'll actually be teaching a masterclass on how locking in changes your life
Transcript
Notebook and pens.
Original caption
notebooks and pens ladies!!!
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