Why it worked
The video effectively targets a popular skincare trend ('glass skin') with affordable products from a well-known retailer (Target). The creator demonstrates each product's application and benefits clearly, making it easy for viewers to understand the value and potential results.
Summary
The creator showcases affordable "glass skin" essentials from the brand Haruharu Wonder, available at Target. She demonstrates the use of their Black Rice Barrier Essence, Black Rice 5 Ceramide Barrier Moisturizing Cream, NAD Facial Essence, Rose PDRN Soothing Serum, and Rose PDRN Peptide Glowy Balm, highlighting their benefits for hydration, barrier repair, and achieving a glowing complexion.