Why it worked
The video uses a relatable 'side hustle' hook combined with a humorous, self-deprecating visual of the creator filming chores with a phone on her head, which makes the pitch feel authentic and low-barrier.
Summary
A woman films herself doing household chores while wearing her phone on her forehead to demonstrate a side hustle opportunity. She uses the video to encourage others to join the Noise app to earn extra money.
Structure
- 1Creator introduces the side hustle idea via on-screen text
- 2Creator demonstrates the act of filming chores with a phone strapped to her head
- 3Creator uses a popular audio track to emphasize the message
- 4Creator encourages viewers to sign up for the app
Product placement
The Noise app is mentioned in the on-screen text as the platform for the side hustle.
Call to action
start filming yourself doing chores for the Noise app
On-screen text
me begging every girl who's tired of living paycheck to paycheck to start filming yourself doing chores for the Noise app