POV: you BEGGED every billionaire in the world to pay for your tuition

@steveknowsfr

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Why it worked

The video taps into a relatable desire for financial assistance with education, using a provocative premise (begging billionaires) and a surprising outcome (Bill Gates offering lunch instead of tuition) to create engagement and shareability.

Summary

The creator messaged nearly 2900 billionaires asking them to pay for their tuition. The vast majority did not respond, with only 6 offering some form of reply. Bill Gates offered to buy the creator lunch, while others either ignored the request or explicitly rejected it, resulting in no tuition being paid.

Structure

1Creator asks billionaires for tuition money
2Statistics on responses (delivered, seen, rejected, ghosted)
3Elon Musk's lack of response highlighted

Original caption

WE NOT GETTING AN EDUCATION 😭✌️ #school

More from @steveknowsfr

Product placement

Mark Zuckerberg: ACTS - appears as one of the billionaires the creator messaged. Removing him would not change what happens in the video. Jeff Bezos: ACTS - appears as one of the billionaires the creator messaged. Removing him would not change what happens in the video. Elon Musk: ACTS - appears as one of the billionaires the creator messaged, and his direct message is shown. Removing him would not change what happens in the video. Bill Gates: ACTS - appears as one of the billionaires the creator messaged, and his direct message is shown. Removing him would not change what happens in the video. Larry Page: ACTS - appears as one of the billionaires the creator messaged. Removing him would not change what happens in the video. Taylor Swift: ACTS - appears as one of the billionaires the creator messaged. Removing her would not change what happens in the video. Jensen Huang: ACTS - appears as one of the billionaires the creator messaged. Removing him would not change what happens in the video. Bernard Arnault: ACTS - appears as one of the billionaires the creator messaged. Removing him would not change what happens in the video. richar: ACTS - appears as one of the billionaires the creator messaged. Removing him would not change what happens in the video. Composio: ACTS - the creator's bio link leads to this website, which is implied to be the creator's own product or project. Removing it would change what happens in the video.

On-screen text

POV: you BEGGED every billionaire in the world to pay for your tuition 💔😭✌️ DMs 2,891 Responses 6 Left on Seen 63 Left on Delivered 2,822 Rejected 3 Ghosted 3 Tuition Paid 0

Transcript

I asked every billionaire to pay for my tuition. I'm really not trying to pay tens of thousands of dollars a year to sit in class. So I DM'd every billionaire in the world and asked them to cover it. Let's see what they sent me. Out of 2900 DMs, 2800 billionaires left me on delivered and then 60 left me on seen. And unfortunately, one of the billionaires who left me on seen was Elon. Like what's the point of opening my message if you're not gonna respond? Like you're trying to tell me the richest person in the world can't help me get my education? But from the six responses that we got, three billionaires stopped responding and then three rejected me. Which means that nobody paid my tuition. But one of the responses was from Bill Gates. He said, I'm tryna get like you bro, can you cover my tuition tho? You know, I dropped out of school. I'll buy you lunch kid. Oh wow so generous billionaire btw. Yo, thank you bro. Thank you for covering my lunch man. That's so generous. Like is that what he expected? Anyway, let me know who to DM next.