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All breakouts
51.0Silent UGCStory Open hookLifestyle
Hook
lucy's underground...
@lucyisannoying
208.5K followers · usually 38.7K views a post
Views
2.0M
Likes
543.9K
Comments
1.7K
Shares
4.2K
Why it worked
The stark visual contrast between the two slides, combined with the intriguing and slightly ominous text, creates a narrative that sparks curiosity and encourages viewers to swipe through to understand the implied story.
Summary
The first slide shows a young woman with the text "lucy's underground...". The second slide shows a different young woman with brightly colored hair and the text "she's never coming back".
Structure
- 1Introduction of "lucy's underground"
- 2Transition to a new persona/situation
- 3Declaration of a permanent change
On-screen text
lucy's
underground...
she's never coming back
Original caption
holy moly i looked different. #trending #unicorn #blowthisup #lucy #meow
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