Quick! While my self tan marinates...

The video likely performed well due to its relatable "getting ready" content, the creator's engaging personality, and the visual appeal of the hair transformation. The use of trending audio and a clear, concise question also contributed to its shareability.

The creator is comparing two curling irons while her self-tan marinates. She demonstrates using one of the curling irons on her hair, then brushes it out to show the results. The video focuses on the aesthetic comparison of the tools and the hair styling process.