Why it worked
The video highlights a controversial and ethically questionable practice by a prominent AI company, creating a sense of outrage and shock that drives engagement. The use of dramatic visuals and a clear narrative of destruction and potential loss of knowledge makes the content highly shareable.
Summary
An AI company, Anthropic, is reportedly scanning and shredding millions of books, including potentially irreplaceable ones, to train its models. This controversial practice was kept quiet due to anticipated negative public reaction.
Structure
- 1AI companies shredding books
- 2Anthropic's secret project to scan and shred books
- 3The scale of the book destruction
- 4The potential loss of knowledge
- 5Anthropic's hypocrisy in complaining about China copying models
Product placement
Anthropic: ACTS - an AI company that is scanning and shredding books to train its models. Removing it would change what happens in the video. The Washington Post: APPEARS - a news publication. Removing it would not change what happens in the video.