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9.8Talking HeadDirect Question hookHealth
Hook
WTF ARE NECK WRINKLES?
@mireyarios
5.0M followers · usually 32.1K views a post
Views
311.1K
Likes
6.1K
Comments
28
Shares
479
Why it worked
The video uses a relatable question about a common skincare concern to grab attention. The visual demonstration of applying products and using a device provides a clear, albeit silent, demonstration of a skincare routine.
Summary
The video shows a woman applying skincare products to her neck. She uses a device to massage her neck and then applies a spray. The text on screen asks "WTF ARE NECK WRINKLES?"
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Transcript, structure and on-screen text
4 beats and 2 lines of on-screen text — the parts you need to write your own version.
Original caption
The skincare step everyone skips #neckwrinkles #neckskincare #neckcream #koreanskincare
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