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18.2Talking HeadOther hookLifestyle
Hook
a reminder that a brand new, paid off car is still exciting, even without the euro badge
@kaitlyndeli
75.6K followers · usually 7.1K views a post
Views
128.7K
Likes
10.9K
Comments
101
Shares
180
Why it worked
The video taps into the universal excitement of receiving a new car, using a visually appealing reveal and relatable sentiment to connect with viewers.
Summary
A woman reveals a new white car, which is covered by a black cloth and has a large red bow on it. The video emphasizes that a new, paid-off car is exciting, regardless of its badge.
Structure
- 1Car covered with a bow
- 2Woman posing with the covered car
- 3Car is revealed
- 4Woman posing with the revealed car
- 5Text overlay about the excitement of a new car
Product placement
BYD: it APPEARS as a logo on the car and on the wall behind the car. Removing it would not change what happens in the video.
On-screen text
a reminder that a brand new, paid off car is still exciting, even without the euro badge
Original caption
Here to break up your feed of Porsches & Lambos with my lil Sealion 🥹
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