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33.7Talking HeadBefore / After hookHealth
Hook
Me trying First Care Activating Serum Mist at Sulwhasoo Store vs 3 hours later...
@sulwhasoo.indonesia
49.3K followers · usually 1.2K views a post
Views
65.1K
Likes
47
Comments
2
Shares
4
Why it worked
The video leverages a common consumer behavior (trying a product in-store) and presents a clear before-and-after comparison over a short, relatable timeframe. The use of a popular beauty product and the visual appeal of the serum mist likely contributed to its engagement.
Summary
The video shows a person trying the Sulwhasoo First Care Activating Serum Mist in a store and then showing their skin three hours later. The on-screen text highlights the comparison between the initial application and the result after several hours.
Structure
- 1Trying the serum mist in store
- 2Spraying the product on face
- 3Showing the product bottle
- 4
Original caption
A new First Care ritual, tested throughout the day ✨ Discover the glow after 3 hours🧡 #SulwhasooID #TimelessBeauty #3SecondSkinReset #YouthfulSkinIn7Days
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