STOP Guessing What to Post Use Creator Search Insights

TikTok just gave us the cheat code, and if you guys are not using it yet, you're already behind. If you're sitting there everyday trying to figure out what to post, TikTok is literally giving you the answer and it takes like 10 seconds to check. So save this video because you're probably gonna wanna come back to it. Open up your search bar and type in Creator Search insights and then you're gonna hit view. Now when you get in there, don't get stuck on the trending tab. Go over to suggested and then find Content Gap. This is where TikTok is basically showing you topics that people are already searching for, but there isn't enough content being created around those topics yet. And this is the part that I really want you to pay attention to. When you start looking through those topics, look for the ones that actually make sense for your niche and your audience. And if you see that blue percentage sign next to one of the topics, pay attention to that, because that shows you that searches around that topic are increasing. Take that topic and think, how can I make it fit my audience? What's my angle? What can I teach about this? What questions can I answer? Because that's the difference between randomly posting something and actually creating content around what people are already searching for. So the next time you're sitting there and you have no idea what to post, don't just guess. Go into a creator search insights, check your content gaps, and use the information that TikTok is already giving you. I'll see you guys on the next one.