we seriously need to stop overcomplicating our routines

@naimahkai

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103.3K

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663

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SoundTikTok sound · Wrong answer

View velocity

+188 views over 7.2d · ~26/day · 6 observations

Promoted product

Dr. Jart+ Premium Beauty Balm

Why it worked

The video effectively taps into the common desire for simplified beauty routines by showcasing a multi-functional product that saves time. The creator's relatable struggles with a busy schedule and the clear demonstration of the product's benefits make it aspirational and practical.

Summary

The creator shares a simplified morning routine, highlighting the Dr. Jart+ Premium BB Beauty Balm as a key product. She demonstrates its application and the natural coverage it provides, emphasizing its ability to simplify her busy schedule.

Structure

1Introduction to simplifying routines
2Demonstration of the Dr. Jart+ BB Balm
3Application and before/after comparison
4Highlighting benefits (coverage, SPF, skincare)
5

Original caption

Running my morning errands but had to pop on real quick to show this finish ✨ The @drjart Premium BB Beauty Balm is making my low-maintenance days so easy. It just melts into the skin and gives the healthiest, natural glow. @DrJart North America Find your shade match on my TikTok Shop! 🩵 #DrJartPartner #ad #DrJart #BeautyBalm #KBeauty

More from @naimahkai

Product placement

Dr. Jart+ Premium Beauty Balm: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. TikTok Shop: APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing, a repost stamp. Removing it would change what happens in the video.

Call to action

Shop it in my TikTok Shop. Click on the link below

On-screen text

we seriously need to stop overcomplicating our routines My mornings are chaotic enough already This is why I've been reaching for this lately. before after This is exactly the amount of coverage I want. Skin, SPF & coverage... all sorted. It's giving... my skin on a really good day. Shop it in my TikTok Shop. Click on the link below

Transcript

We seriously need to stop overcomplicating our routines. Social media has convinced us that we need like 10 different products just to leave the house. My mornings are chaotic enough already. Who has time for that? Between nursing school, studying, work, content creation, and still trying to have a life, my mornings are already hectic. This is why I've been reaching for this lately. I don't need my makeup routine taking longer than anything else. And that's why I've been reaching for the Dr. Jart+ Premium BB Beauty Balm. The results speak for themselves. This is exactly the amount of coverage I want. This is exactly the amount of coverage I want. I like because you can still see my skin. Skin, SPF & coverage... all sorted. It gives me the skincare benefits, SPF and lightweight coverage all in one product. It's giving... my skin on a really good day. It's giving skin just a little more even. And when life feels busy, I'll take anything to make it feel a little easier. Shop it in my TikTok Shop. Click on the link below. This is definitely earned a spot in my routine.