2013 hairstyle

@itsnuddi

18.2K followers · usually 23.3K views a post

Views

1.5M

Likes

24.3K

Comments

1.3K

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SoundTikTok sound · original sound - sp0d_

Promoted product

BASED

Why it worked

The video taps into nostalgia for a specific era's trends, making it relatable and engaging. The quick transformation and clear demonstration of the product's effect also contribute to its watchability.

Summary

The creator styles their hair to match a 2013 hairstyle trend using a product called BASED. The video shows the process of applying the product and the resulting spiky, voluminous hairstyle.

Structure

1Search for 2013 hairstyle
2Apply BASED hair product
3Style hair into a spiky, voluminous look
4Showcase the final hairstyle

Product placement

BASED: This is a hair product that the creator uses to style their hair. It ACTS as it is applied to the hair to create a specific style. Removing it would change the outcome of the hairstyle. BASED: This is a brand name that appears on the hair product. It APPEARS and does not change the outcome of the video.

On-screen text

2013 hairstyle

Original caption

2013 hairstyle🤔 How to make straight hair fluffy, textured, and full of volume. Easy everyday hair routine for men. @BASED #hair #hairtutorial #menhairstyle #hairtutorials #fyp