The video taps into nostalgia for a specific era's trends, making it relatable and engaging. The quick transformation and clear demonstration of the product's effect also contribute to its watchability.
Summary
The creator styles their hair to match a 2013 hairstyle trend using a product called BASED. The video shows the process of applying the product and the resulting spiky, voluminous hairstyle.
Structure
1Search for 2013 hairstyle
2Apply BASED hair product
3Style hair into a spiky, voluminous look
4Showcase the final hairstyle
Product placement
BASED: This is a hair product that the creator uses to style their hair. It ACTS as it is applied to the hair to create a specific style. Removing it would change the outcome of the hairstyle. BASED: This is a brand name that appears on the hair product. It APPEARS and does not change the outcome of the video.
On-screen text
2013 hairstyle
Original caption
2013 hairstyle🤔 How to make straight hair fluffy, textured, and full of volume. Easy everyday hair routine for men. @BASED #hair #hairtutorial #menhairstyle #hairtutorials #fyp
More from @itsnuddi
More breakout videos from this creator.
Transcript
Styling my hair based on the year I was born. Why you always on the floor? Why you always on the floor?