Why it worked
The video likely worked due to its shocking and unusual imagery, playing on the "unexplainable phenomena" theme and the curiosity it generates. The graphic nature and the "mermaid" subject matter would have been highly shareable and attention-grabbing.
Summary
The video shows a graphic depiction of a mermaid-like creature being filleted with a grinder and knife in what appears to be a factory setting. A logo for "UFONOMENON AI-ENHANCED UNEXPLAINABLE PHENOMENA" is displayed throughout the video.
Structure
- 1Opening shot of a creature being cut
- 2Close-up of the cutting process
- 3The creature's face and mouth
- 4Continued cutting and dismemberment
- 5Final shot of the creature's body being opened
- 6End screen with UFONOMENON logo and call to follow
Product placement
UFONOMENON: it APPEARS as a watermark and logo. Removing it would not change what happens in the video.
On-screen text
NEW FISH IN THE FACTORY!
UFONOMENON
AI-ENHANCED UNEXPLAINABLE PHENOMENA