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All breakouts
50.7Silent UGCOther hookConsumer Apps
Hook
iPhone 18
@iphone.plus68
7.9K followers · usually 265.3K views a post
Views
7.7M
Likes
253.4K
Comments
1.6K
Shares
72.6K
Why it worked
The video taps into the hype and anticipation surrounding new Apple product releases, particularly iPhones. The visual appeal of the pink color and the unboxing experience create immediate engagement.
Summary
The video shows the unboxing of a pink iPhone 18. The phone is taken out of its box and displayed from multiple angles.
Structure
- 1Unboxing the iPhone 18
- 2Revealing the pink iPhone 18
- 3Showing the phone's design
- 4Displaying the Apple logo
Product placement
iPhone 18 ACTS — it is unboxed and shown off, implying it is a new product. Removing it would change the video. Apple ACTS — the iPhone 18 is an Apple product, and the Apple logo is visible on the back of the phone. Removing it would change the video.
On-screen text
iPhone 18
Original caption
#fyp #iphone #apple #newiphone
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