Why it worked
The video uses a relatable "day in the life" or "journey" narrative, showcasing the creator's diverse past experiences before revealing the tool that helped her achieve her current success. This approach makes the promotion feel organic and aspirational.
Summary
The creator shares a montage of her past jobs before launching her talent management agency, highlighting that she has done it all. She then introduces Indeed as a tool to help make the job search process easier and faster.
Structure
- 1Recounting past jobs
- 2Introducing Indeed
- 3Explaining Indeed's benefits
- 4Call to action to create an account
- 5Offering a part 2
Product placement
Indeed ACTS - it is a job search platform that helps users find jobs. Removing it would change the video's purpose and message. It is the subject of the video.
Call to action
create your account on Indeed and start finding jobs faster
On-screen text
EVERY JOB I WORKED BEFORE LAUNCHING MY TALENT MANAGEMENT AGENCY
now, anyone who knows me in real life
knows just how many jobs I've worked
from being a PA to working in Claire's Accessories to bartending
I've really done it all!
I've partnered with Indeed and wanted to share some of the
tools that can help make the job search process
easier to navigate
Indeed makes finding a job easy and fast
create your account on Indeed and start finding jobs faster
and let me know if you want a part 2
on the jobs I've worked
and how I've ended up where I am today!