@lovelymorgane — 19x breakout

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⭐️GRWM⭐️ IG : Morgane.lovely On se prépare à 3h et ce matin je suis en retard 🤐

@lovelymorgane

114.1K followers · usually 7.8K views a post

Views

149.7K

Likes

10.9K

Comments

View velocity

+712 views over 5.2d · ~138/day · 5 observations

Promoted product

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Why it worked

The video likely performed well due to its relatable "morning routine" theme, the creator's engaging personality, and the clear demonstration of multiple popular beauty products, appealing to a large audience interested in makeup and skincare.

Summary

The creator is doing a GRWM (Get Ready With Me) routine, applying various makeup products from brands like The Ordinary, CeraVe, Huda Beauty, Sephora Collection, essence.cosmetics, BenefitFrance, Olehenriksen, and Fenty Skin. She mentions being late and having overslept, but proceeds with her makeup application, highlighting several products she uses.

Structure

1Waking up late and realizing the time
2Applying skincare and SPF
3Applying concealer, bronzer, blush, and highlighter
4Applying lip balm and Fenty Skin mist
5Applying perfume and deodorant
6Getting ready to leave

Product placement

The Ordinary (skincare product, ACTS, removing it would change the makeup routine); CeraVe (SPF50 sunscreen, ACTS, removing it would change the makeup routine); Huda Beauty (Concealer & Blush Filter 'Latte', ACTS, removing it would change the makeup routine); Sephora Collection (Bronzer, ACTS, removing it would change the makeup routine); essence.cosmetics (Baker Blush 'Peach Please', ACTS, removing it would change the makeup routine); BenefitFrance (Highlighter 'cookie', ACTS, removing it would change the makeup routine); Olehenriksen (Lip Balm Pêche, ACTS, removing it would change the makeup routine); Fenty Skin (Brume 'Hey, bouquet', ACTS, removing it would change the makeup routine)

Original caption

⭐️GRWM⭐️ IG : Morgane.lovely On se prépare à 3h et ce matin je suis en retard 🤐 PRODUITS UTILISÉS : - Crème @The Ordinary - SPF50 @CeraVe - Concealer & Blush Filter « Latte » @Huda Beauty -Bronzer @Sephora Collection - Baker Blush « Peach Please » @essence.cosmetics - Highlighter « cookie » @BenefitFrance - Lip Balm Pêche @Olehenriksen - Brume « Hey, bouquet » @Fenty Skin . . . #grwm #getreadywithme #morningskincareroutine #morningroutines #grwmmakeup