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The video likely worked due to its unusual and visually striking 'how-to' gardening experiment, combining common household items like Coca-Cola, eggs, and toothpaste with a plant. The time-lapse element and the surprising outcome of transplanting the bell pepper itself as a 'seed' would have captured viewer attention and curiosity.

The video demonstrates a method for growing a bell pepper plant. It begins by showing a bell pepper plant being watered with Coca-Cola and having an egg and toothpaste added to its soil. After 22 days, the plant appears to have grown, and the bell pepper is then transplanted into the ground and watered.