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The video likely went viral due to its unusual and counter-intuitive gardening methods, sparking curiosity and engagement from viewers who were either intrigued by the bizarre experiment or wanted to see if it would actually work.

The video shows a series of unusual methods for planting and growing a bell pepper plant. It begins with pouring Coca-Cola and cracking an egg into the soil, then adding toothpaste. After 25 days, a small plant has grown. The video then shows the bell pepper being dug up, revealing roots, and then replanted in a tire filled with soil, with Coca-Cola being poured on it again.