It's official, electronic arts

@abc7newsbayarea

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Why it worked

The video covers a major business transaction involving a well-known company, Electronic Arts, and its popular franchises. The significant dollar amount of the deal and the involvement of high-profile investors like Saudi Arabia's sovereign wealth fund and Jared Kushner's firm likely generated interest.

Summary

Video game giant Electronic Arts has been acquired by Saudi Arabia's sovereign wealth fund, PIF, along with investment firms Silver Lake Partners and Affinity Partners, in a $55 billion deal. This transaction marks the largest private equity-funded buyout in history.

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Original caption

Video game giant Electronic Arts officially has new owners. The California-based maker of popular titles like "Battlefield" and "The Sims" announced Tuesday that it closed the $55 billion sale of its business to Saudi Arabia's sovereign wealth fund PIF, investment firm Silver Lake Partners and Affinity Partners, which is run by U.S. President Donald Trump's son-in-law Jared Kushner. #ea #electronicarts #videogames #thesims #saudiarabia #jaredkushner#abc7news