The video likely worked due to the striking visual transformation and the relatable, playful closing remark. The uncanny valley makeup is attention-grabbing, and the personal touch of the sweater smelling like the viewer creates a sense of intimacy and humor.
Summary
The creator shows off a dramatic makeup transformation, transitioning from a regular appearance to a more stylized, uncanny valley look. She then playfully asks if the viewer likes her sweater, which smells like the person she's addressing.
Structure
1Creator starts with a regular appearance.
2Creator transitions to an uncanny valley makeup look.
3Creator asks about sleeping and her sweater.
4Creator implies the sweater smells like the viewer.
On-screen text
okay I’m done now I swear
Transcript
What are you doing? What did you sleep? You're so cute when you sleep. You're so cute when you sleep. Where in my sweater? Smells like you.
Original caption
okay I’m done now I swear #obsessionmakeup #obsessesion #uncannyvalley #makeuptransformation