The psoriasis

@drsinaghadiri

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SoundTikTok sound · original sound - aexxiiey

Promoted product

DERMA-VITA Hydrocortisone Cream

Why it worked

The video effectively uses a common skin condition (psoriasis) as a hook to discuss a more serious, but treatable, condition (Bowen's disease). This creates intrigue and provides valuable health information, driving engagement.

Summary

The video explains that some skin plaques that appear to be psoriasis might actually be Bowen's disease, an early form of skin cancer. It highlights that Bowen's disease can mimic psoriasis but is treatable if caught early.

Structure

1Introduction to problematic psoriasis plaques
2Discussion of failed treatments
3Revelation that it might not be psoriasis
4Introduction of Bowen's disease
5Explanation of Bowen's disease as early skin cancer

Original caption

When is a plaque of psoriasis not actually psoriasis? #plaque #skincare #psoriasis #psoriasisawareness #dermatology

More from @drsinaghadiri

Product placement

Dr Sina Ghadiri Dermatology (appears, logo on scrub top, removing it would not change video). DERMA-VITA Hydrocortisone Cream (acts, applied to skin lesion, removing it would change video).

On-screen text

The psoriasis worry me the most are the ones to treatments. You've tried you've tried steroid creams, maybe even vitamin creams, but it keeps exactly the same spot. Because sometimes, psoriasis at all. It could be Bowen's Disease Bowen's disease, of skin cancer which can closely The good news Bowen's disease is very treatable when caught early.

Transcript

The psoriasis worry me the most are the ones that never respond to treatments. You've tried moisturizers, you've tried steroid creams, maybe even vitamin D creams, but it keeps exactly the same spot. Because sometimes, it isn't psoriasis at all. It could be Bowen's Disease. Bowen's disease, an early form of skin cancer, which can closely mimic psoriasis. The good news, Bowen's disease is very treatable when caught early.