junk journal

@analog.ania

5.3K followers · usually 3.7K views a post

Views

127.1K

Likes

17.4K

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SoundTikTok sound · Rainwood Haze

Promoted product

Hello Kitty and Friends Collectible Plush

Why it worked

The video leverages the popular aesthetic of 'junk journaling' and the strong appeal of the Hello Kitty brand, combining them with satisfying craft-based visuals and the popular 'collect them all' mechanic.

Summary

The video shows the process of creating a junk journal spread with a Hello Kitty theme. The creator cuts out various decorative elements, including packaging from Hello Kitty collectible plush toys, beauty drops, and Moomin Marijaretki, and arranges them in the journal.

Structure

1Opening the journal and showing supplies
2Adding patterned paper to the journal pages
3Cutting out and adhering Hello Kitty and other character cutouts
4Incorporating packaging from beauty products and Moomin items
5

Original caption

Hello Kitty junk journal spread 🐱🎀 #junkjournal #scrapbooking #journalling #junkjournalpolska #canonzoemini2

More from @analog.ania

Product placement

Hello Kitty and Friends Collectible Plush: ACTS - a collectible plush toy is shown and used as a decorative element in a junk journal. Removing it would change the visual content of the journal spread. Beauty Drops: ACTS - packaging for beauty drops is shown, cut out, and used as a decorative element in a junk journal. Removing it would change the visual content of the journal spread. Moomin Marijaretki: ACTS - packaging for Moomin Marijaretki is shown and used as a decorative element in a junk journal. Removing it would change the visual content of the journal spread.

On-screen text

junk journal with me :) Collect Them All! HELLO KITTY AND FRIENDS BEAUTY DROPS CALM DROPS MOOMIN MARJARETKI HELLO KITTY AND FRIENDS DROP FROM THE HEART STRAIGHT TO YOUR SKIN Collect Them All!

travel junk journal edition ⛰️ she’s getting choooonky, 2 more spreads and she’l