this or that

@lindseyg050

86.3K followers · usually 5.1K views a post

Views

24.4K

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1.7K

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SoundTikTok sound · original sound - user4827392792629

View velocity

+2.8K views over 4.2d · ~672/day · 5 observations

Why it worked

The video taps into the popular trend of "this or that" outfit comparisons, which is highly engaging for fashion-focused audiences. By showcasing relatable and aspirational concert outfits sourced from Amazon, it appeals to viewers looking for style inspiration and shopping ideas.

Summary

The video presents two "this or that" outfit options for an Amazon country concert. The creator models two different white, bohemian-style outfits, both paired with a cowboy hat and boots, showcasing different accessory choices.

Structure

1Introduction of "this or that" concept for country concert outfits
2Showcase of the first outfit option (slip dress)
3Showcase of the second outfit option (two-piece set)
4Comparison of accessory choices for each outfit

Product placement

Amazon (appears): A watermark or logo that is part of the Amazon platform, but not explicitly shown as a product being used or sold. Removing it would not change what happens in the video. Amazon Fashion (appears): Mentioned in the caption as a source for outfits. Removing it would not change what happens in the video.

On-screen text

this or that amazon country concert outfit

Original caption

amazon country concert outfits 🔗 in my storefront under 'country concert' list #countryconcertoutfit #concertoutfit #amazonoutfit #outfitinspo #amazonfashion