Why it worked
This video likely performed well due to the popular and relatable "journey" format, showcasing a significant transformation over time. The visual comparison is inherently engaging and taps into trends around personal growth and beauty transformations.
Summary
The video shows a side-by-side comparison of the creator's locs on their first day versus after one year. It highlights the transformation and growth of the locs over time.
Structure
- 1Introduction of the comparison
- 2Showing the '1st day' locs
- 3Showing the '1 Year' locs
- 4Highlighting the transformation
On-screen text
1st day vs 1 Year
Loc journey