The video likely resonated with viewers because it addresses a common pain point: the high cost and frequent repurchase of popular makeup items. The creator's relatable frustration and specific examples make the content engaging and shareable.
Summary
The creator discusses makeup products that they find run out too quickly, making them expensive to repurchase. They highlight the Mary Phillips Face Palette, Charlotte Tilbury Flawless Filter, Morphe Brow Pencil, and Rare Beauty Liquid Luminizer as examples of products they frequently repurchase due to their small size or high usage.
Structure
1Introduction to makeup products that run out quickly
2Discussion of Mary Phillips Face Palette and its cost
3Review of Morphe brow pencil and its tendency to break
4Explanation of Rare Beauty Liquid Luminizer's high usage and cost
Original caption
Makeup is just so expensive these days 😭😭 #makeupproducts #improvement #productreview #deinfluencing #makeuptok
More from @abbygrayceeex2
More breakout videos from this creator.
5
Critique of the mini size of Rare Beauty Liquid Luminizer
6Mention of Rose Inc. product and suggestion for larger size
Product placement
Mary Phillips Face Palette: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, someone says what it does for them. Removing it would change what happens in the video. Mophe Brow Pencil: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, someone says what it does for them. Removing it would change what happens in the video. Rare Beauty Liquid Luminizer: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, someone says what it does for them. Removing it would change what happens in the video. Rose Inc. Cream Blush: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, someone says what it does for them. Removing it would change what happens in the video.
On-screen text
makeup that is ALWAYS running out 🏃♀️🥺
Transcript
makeup that is ALWAYS running out 🏃♀️🥺
These are a bunch of makeup products that I feel like are always running out. Maybe we just need to adjust or add other sizes of these products and constantly have to rebuy these products or I'm finishing them up. And honestly, for some of them, I've stopped buying them because of how quickly I go through them. We're gonna get this out of the way. I do like the Mary Phillips Face Palette, but I stopped buying it completely because I hit pan on one of my palettes in three weeks. In three weeks, I hit pan on a palette that is literally over $60. I cannot afford that monthly. I think that is ridiculous. I do like a lot of other products from Mary Phillips, but this was just a miss for me because for her to be a makeup artist and not make these pots refillable so that you don't have to spend $60 plus dollars on a brand new pot to get one shade that you ran out of to me is quite crazy. So, Mary Phillips, if you guys see this, I do think that you should make these pots refillable and sell the shades individually because I think a lot of people would buy this palette more often. I don't really have a problem with this running out because it's a pretty affordable powder. It is the Morphe Cloud Paint powder, but I run through them so quickly. They also break all the time. Just randomly. Since it is in this like cheap clear packaging, the packaging just isn't that great. So it breaks all the time. And if you drop this, your powder is gonna crack. But other than that, it's just really easy to go through because it's such a lightweight product. And the pan actually isn't that deep. So therefore, you're just gonna run out of it really fast. But again, like I said, not the biggest deal to me because it is a drugstore product. I can rebuy it. This is my biggest financial pain of my entire makeup routine. I go through the Charlotte Tilbury sticks literally like no other. I am buying these almost monthly. When there's a Sephora sale, I try to stock up when I can get them a little bit cheaper because it's like $50 almost every single month for me. On the contrary, compared to that palette, I feel like this is a product that I can't live without and I'm willing to spend the money, but it is so expensive. When you get down to the bottom of it, I will scoop the rest out and I'm gonna get my money's worth. But I'm still having to rebuy it all the time because I use it every single day. Literally every single day when I do my makeup. This is probably my second biggest annoyance when it comes to having to rebuy products. It's the Morphe brow pencil. I have to buy all the time because the tip is so small. It breaks two or three times. The brow pencil is now empty. And I do keep buying it because I really do like how this makes my brows look. Like my brows look amazing when I use this product. It is like $16 and I have to rebuy multiple of them. Like usually when I go into Ulta and buy these, I buy like three at a time. That last me maybe a month. Maybe if we're lucky. I don't really know if they could alter the tip because the tip is what makes it so good, but it's just so easily breakable. You have to be really careful with it. And consistently running out of it. So the Rare Beauty liquid luminizer. It's quite an expensive product. I think it's like $29 or $30 bucks, something like that. And I run out of it again, like within a month's time, sometimes because I use it every single day. I just feel like they need to make a bigger jumbo size of this because so many people love this product and I know people are using it every single day. Lastly, this is a newer product. I haven't fully gone through it. I just feel like we could have gotten an actual full size of this because this is the mini of the Rare Beauty liquid luminizer. You get 2.2 fluid ounces and here you get 2.2 fluid ounces. So why isn't it like a full size? I just thought that was interesting and I'm already halfway through this. And I know if I say this to multiple people, they'll randomly come out with one and fix the problem because they're so good about customer feedback. So, Rose Inc. if you see this, just make a little bit of a bigger one because I promise you I'm buying this girl. Curious to you guys run out of any of these products like me or what products you run out of all the time or constantly feel like you're having to rebuy. Let me know.
