POV you found a rhode dupe at target

@adrianabernardii

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SoundTikTok sound · original sound - adrianabernardii

Promoted product

Vitamasques Mini Lip Butter Balm Trio

Why it worked

The video taps into the popular 'dupe' trend by comparing a more affordable product to a luxury brand, making it highly relatable and shareable. The cute packaging, functional keychain accessory, and the creator's enthusiastic presentation also contribute to its appeal.

Summary

The creator showcases two trios of Vitamasques Mini Lip Butter Balms and a limited edition keychain holder. She applies one of the balms, discusses the scents and packaging, and demonstrates how the keychain can hold three balms and attach to a bag, highlighting it as a "rhode dupe" found at Target.

Structure

1Introduction and initial product reveal
2Showcasing the lip balm trios and keychain
3Applying and swatching the lip balms
4Demonstrating the keychain's functionality
5

Original caption

These are actually SO adorable! And they smell SO good😋 Run to @target to get these @Vitamasques US limited edition balms and key chain!! #butterbalm #vitamasquespartner #rhodedupe #lipbalm #trending

More from @adrianabernardii

Product placement

Vitamasques Mini Lip Butter Balm Trio ACTS - it is a cosmetic product applied to the lips for hydration and color. Removing it would change the video's focus. Vitamasques Mini Lip Butter Balm Keychain ACTS - it is a cosmetic accessory designed to hold lip balms and attach to a bag. Removing it would change the video's focus. Rhode ACTS - mentioned as a comparison point for the Vitamasques product, implying it's a competitor or inspiration. Removing it would change the video's context. Target ACTS - it is the retail store where the product was purchased. Removing it would change the video's context.

Call to action

Run to @target to get these @Vitamasques US limited edition balms and key chain!!

On-screen text

POV you found a rhode dupe at target we got a little lip pimple coming up they're so little they're so cute finally got my hands butter balm trio from Vitamasques also got these little lip cases to like hook on my bag I think it's gonna be so cute this concept kind of gives rhode dupe but like for $9.99 and like girl math $3 each basically let's get into swatching this is like a tropical vibe and this is more warm and cozy vibes in the first set we have vanilla swirl cotton candy and toasted marshmallow wow those are stunning which one should I put on I'm gonna put vanilla swirl on my lips they're crusty and look at the pimple too we got a little lip pimple coming up oh it smells so good I wish you could smell my hand in the second pack we have Mango Sunshine Sweet Peach and Guava Crush these are beautiful too what is going on let's see how many will fit into this limited edition keychain all three of them fit ah wait I've been wanting to get into bag charms this new drop from Vitamasques it at target today okay ciao love you mwah

Transcript

POV you found a rhode dupe at target we got a little lip pimple coming up they're so little they're so cute finally got my hands butter balm trio from Vitamasques also got these little lip cases to like hook on my bag I think it's gonna be so cute this concept kind of gives rhode dupe but like for $9.99 and like girl math $3 each basically let's get into swatching this is like a tropical vibe and this is more warm and cozy vibes in the first set we have vanilla swirl cotton candy and toasted marshmallow wow those are stunning which one should I put on I'm gonna put vanilla swirl on my lips they're crusty and look at the pimple too we got a little lip pimple coming up oh it smells so good I wish you could smell my hand in the second pack we have Mango Sunshine Sweet Peach and Guava Crush these are beautiful too what is going on let's see how many will fit into this limited edition keychain all three of them fit ah wait I've been wanting to get into bag charms this new drop from Vitamasques it at target today okay ciao love you mwah