Why it worked
The video likely performed well due to the popularity of the Spiderman character and the visual appeal of creative makeup transformations, especially within the beauty and cosplay communities on TikTok.
Summary
This video is a makeup tutorial demonstrating how to create a Spiderman-inspired makeup look. The creator applies base makeup, contours the face, and then uses face paint to create the iconic Spiderman mask design on one side of her face, finishing with eye makeup and lipstick.