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3.8Silent UGCStory Open hookLifestyle
Hook
me on a random Sunday because not everything you see on the internet is real
@jazminer17
254.6K followers · usually 38.9K views a post
Views
145.9K
Likes
6.6K
Comments
193
Shares
509
Promoted product
Charmin Ultra Soft
Why it worked
The video uses a relatable, everyday scenario (grocery shopping) and a common household item to create a sense of authenticity. The humor comes from the contrast between online perceptions and reality, making it shareable.
Summary
The creator walks through a grocery store, picks up a package of Charmin toilet paper, and proceeds to the self-checkout. The video shows the toilet paper being scanned and the total cost, ending with the creator in a car.
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Transcript, structure and on-screen text
5 beats and 1 lines of on-screen text — the parts you need to write your own version.
Original caption
my new 78 year old bf asked me to pick some up! #toiletpaper #jazsmith #trending #lifehacks #relatable
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